District Syllabus
GEB2139
E-Business Management


Credit Hours: 3
Contact Hours: 3 (NOTE: )
Laboratory Fee: None.
Prerequisites: There are no prerequisites for this course.
Corequisites: There are no corequisites for this course.
Catalog Description: This course includes the applications, principles, and concepts of business transactions that take place via electronic communication networks. Specific emphasis will be placed on the process of buying and selling goods and services, and the information over computer networks.
Required Materials: Books:
  • Schneider. Electronic Commerce, 10th ed., Cengage, 2012. ISBN: 9781133526827
  • Katz and Green. Entrepreneurial Small Business, 4 ed., McGraw-HIll, 2013. ISBN: 9780078029424
Supplemental Materials:
Special Requirements: None
Program Learning Outcomes:
Upon cours completion, the student will be able to:

* Discuss the nature of business-to-business electronic commerce.
* Describe the nature of retailing in electronic commerce.
* Have working knowledge advertinsing in electronic commerce.
* Develop an electronic commerce strategy at selected target markets.
* Identify Internet consumers via market research.
Course Learning Outcomes:
To achieve the learning outcomes, the following will be performed:

* Explain the economic impact of electronic commerce.
* Develop a foundation for an electronic commerce strategy.
* Evaluate the risks of an electronic commerce strategy versus a 
traditional strategy.
* Describe the workings of Internet, Intranet, and Extranet.
* Describe and understand infrastructure for electronic commerce.
Methods of Evaluation: Evaluation of student progress towards achieving the stated learning outcomes and performance objectives is the responsibility of the instructor, within the policies of the college and the department. Detailed explanations are included in the expanded Syllabus developed by the instructor for each section being taught.
Flexibility: It is the intention of the instructor to accomplish the objectives specified in the course syllabus. However, circumstances may arise which prohibit the fulfilling of this endeavor. Therefore, this syllabus is subject to change. When possible, students will be notified of any change in advance of its occurrence.
Student Email Accounts Pensacola State College provides an institutional email account to all credit students. Pirate Mail is the official method of communication, and students must use Pirate Mail when communicating with the College. In cases where companion software is used for a particular class, emails may be exchanged between instructor and student using the companion software.
Note: For students with a disability that falls under the Americans with Disability Act or Section 504 of the Rehabilitation Act, it is the responsibility of the student to notify Student Resource Center for ADA Services to discuss any special needs or equipment necessary to accomplish the requirements for this course. Upon completion of registration with the Student Resource Center for ADA Services office, specific arrangements can be discussed with the instructor.